Guiding you through the ESG jungle with B Corp

Feeling overwhelmed by stakeholders’ demands to up your do-good game? Never fear – B Corp is here! Think of us as the social impact spirit guides, leading you through the mysterious jungles and murky waters of ESG performance.  

We’ll help you translate those cryptic hieroglyphics into a solid plan of action via our magical B Corp compass. Plot your course, pass the trials, and emerge victorious with a hard-won medallion proving your positive impact. From carbon footprint to ethical supply chains, we’ll tackle the monsters and secure the sacred treasure.

Say hello to B Corp

Certified B Corps are a new form of business that seeks to balance purpose and profit. This means that rather than solely focusing on profit maximisation, they consider the impact of their operations on their workers, customers, suppliers, community, and the environment.

B Corps are leaders of a global movement of business as a force for good.

They meet the highest independently verified higher standards of transparency and accountability around their social and environmental performance.

​It’s achieved by measuring the positive contribution that your organisation makes through the BIA or B Impact Assessment. It reviews your business against the 5 pillars of:

  • Governance
  • Workers
  • Community
  • Environment
  • Customer Model

The assessment is a self-assessment and is completely free to take. You only pay to have your certification verified by a B Lab Standards Assessor; however, you will need to do that to get the certification.

Fundamentally, it’s a measure of the good that your business creates from its operations and business model. The Certification tool is a formula for helping you maximise the good that you can create in and through your organisation.

It’s also well regarded amongst Certification frameworks because it is globally recognised, independently verified, and covers both social and environmental performance.

Most importantly perhaps it’s a Certification that acts like a lightning rod. It helps you pull together all the good that you are doing and demonstrate that to your key stakeholders. It’s also the one Certification that will get them all excited and inspired about your journey to doing more good.

Why B though? Shouldn’t we be an A Corp? Well, the B stands for Benefit. So beyond just benefitting your shareholders, what other benefit does your organisation have?

Still unsure how to embark on this epic quest? Our trusty map (aka handy e-book “2B or Not 2B“) unfurls the first steps. Let’s venture forth and conquer the temples of sustainability and social justice, one pillar at a time! Download the ebook here.